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It may be easier than you think. Like other successful businesses, you’ll want to make sure you have a good idea first. From there, you can build a product or service that solves a need for consumers. But before you jump into anything, you’ll want to make sure you do your research. This is crucial, because only an estimated 79.4% of companies survive their first year in operation.
Analyzing competing products or services can give you an idea of what already exists in your industry. This can help you find ways to improve your idea. It can also help you target weaknesses in your product or service before you spend time and money creating it. Be sure to note your competitor’s prices during this process, which will give you a range of how much customers are currently spending on similar products.
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